Here are some sample job advertisements for these types of roles…
Direct Mail Marketing Project Manager
BLEND360 is a multi-award-winning Marketing Company who is privileged to provide our services to some of the most respected and recognized brands in the world. At BLEND360 it is all about advancing our clients marketing capabilities and performance.
The Direct Mail Marketing Project Manager will be responsible for managing the pre-approved acquisition campaigns to attract customers. This includes working through the campaign life cycle with cross-functional teams.
The Details:
- Location: New York or Wilmington, DE
- Duration: 6-months with possible extension
- Benefits: We do offer benefits to our full-time consultants, those benefits include: Health, Vision, Dental, 401K plan, Life Insurance, Pretax Commuter Benefits, and an incredibly supportive team cheering you on!
What you’ll do:
- Grow efficiencies and overall effectiveness of portfolio products through innovation in direct mail strategy, targeting, delivery, creative development and execution.
- Evaluate program performance to drive future product selection strategies, optimize existing channel performance and identify opportunities for improved efficiency, effectiveness and customer experience.
- Partner with Product Marketing owners, Creative Management, Direct Mail Production, and Legal to ensure all key campaign objectives are met
- Ensure consistent and relevant value proposition messaging
- Manage key audit steps to ensure a flawless execution and fulfillment of the offer
Who You Are:
- You have a “go-getter” personality with a passion for navigating ambiguous situations and implementing creative solutions.
- Strong relationship skills and the ability to influence large teams to work towards a common goal
- Strong organizational skills and the ability to manage multiple work streams and relationships at once.
- A passion for the power of brand to impact business results.
- Strong analytical skills, including the ability to translate data into detailed execution strategies.
What You Have:
- Bachelor’s degree required
- 3-6 years business experience, particularly in a project/campaign management or marketing function.
- Experience managing creative projects through external agency partners.
- Strong sense of accountability and decisiveness in a strong work ethic culture.
- Ability to prioritize and drive results
- Self-motivated, highly organized, detail oriented, multitaskers please apply!
- Thrive when working under pressure and with the key ability to meet deadlines
- Exhibit proactive capabilities, forward thinking to address issues before they arise.
What will make you successful in this role?
The impactful owner of this channel possesses impeccable written and verbal communications skills, speaking to the results and conveying the stories behind the wins and losses. Further, this person must be organized, paying attention to the most minute of details as levers are pulled and buttons are pushed in the channel-management process. Further, this person must be an analytical thinker, relying on the numbers to steer the ship through both creative and targeting optimizations.
Key Responsibilities:
- Further evolve acquisitions-based Direct Mail program. Own the strategies that produce scaled and profitable results across mailed products.
- Own the end-to-end Direct Mail roadmaps across the portfolio. This is inclusive of targeting and segmentation, tactical and creative agendas, budget justification and forecasted results.
- Manage the P&L across mailed products. (In partnership with the Head of Channel Optimization) accountable for the forecast, monthly reforecast and budget aligned to Direct Mail
- Own the targeting and segmentation strategy. Partner with Analytics to develop and execute upon the roadmap to covert both prospects and existing PayPal customers
- Develop & manage the creative testing matrix. This includes testing into new/control-buster mail pieces, landing pages and customer paths to acquisitions; working together with Analytics to ensure all tests are designed to reach statistical significance with unquestionable results.
- Own the strategy and testing agenda to drive down operating expenses. Align with external vendor partners and internal resources to perpetually push operational efficiency gains, driving costs down.
- Own the metrics and KPI’s. Work with Analytics to define what is measured along the acquisitions waterfall, from gross response rate to back-end conversions, for every campaign you own, using this arsenal of data to both optimize performance and present the campaign performance story, the “so what”, to the broader team.
- Vendor management. Own the relationship with our external Direct Mail partners, collaborating with them to brainstorm, strategize and optimize across campaigns.
- Single point of contact across internal stakeholders: Lead strategy and execution in support of Direct Mail across Creative, Campaign Management, Analytics, Technology, Legal and Compliance teams
Qualifications & background:
- Undergraduate degree required, concentration in marketing preferred
- 8+ years managing acquisitions-based/direct-response Direct Mail programs for financial institutions, insurance providers and/or established retailers
- 5+ years managing outside agencies and vendors
- Annual budget accountability exceeding $10MM
- Better understanding of the metrics and KPI’s that define success in your space than your Analytics counterparts
- “Ownership” mentality and pride of work
- Strong deck development and presentation skills
- Proven to be the source for industry insights among peers and leadership team
- Outrageous attention to detail
Job_Description_Summary: The Senior Marketing Manager, Direct Mail will own our in-house Direct Mail marketing program across all products in support of Paypal Business Financing Solutions’ lending portfolio. This role reports to the Head of Channel Optimization and is accountable for the planning, executing, optimizing, targeting and performance that feed the highly scrutinized P&L aligned to this channel.
TurnKey Marketing is seeking a Graphic Designer to join our rapidly growing marketing team!
Responsibilities:
- Create eye-catching graphics and engaging designs for Direct Mail, Social Media, Email and Paid Media campaigns.
- Handle graphic projects from start to finish
- Develop and maintain image library files
- Coordinate with Sales Team and Web Development Team as needed
- Work in a fast-paced, deadline-driven field.
Qualifications:
- Previous experience in graphic design or other related fields
- Knowledge of Adobe Creative Suite products with an emphasis on InDesign and Photoshop
- Possess a graphic design portfolio
- Deadline and detail-oriented
- Work well in team environments
- Respond well to written and verbal instruction
Sanky Communications, Inc., based in New York City, is dedicated to helping nonprofit organizations with their fundraising needs, integrating classic direct mail campaigns with online and other fundraising programs.
We are seeking a person with superb organizational skills to join our direct mail team. This position reports to the Production Director.
Requirements:
The Production Assistant must have basic direct mail experience including knowledge of direct mail/fundraising materials, be extremely detail-oriented, able to work on multiple projects simultaneously and capable of meeting tight deadlines in a fast-paced environment. Should be comfortable communicating with vendors and Account teams and possess a professional demeanor. A college degree is required. Must have excellent organizational skills and be proficient in Word and Excel. Experience a plus, but not required.
Responsibilities include:
- Working with the Production Director and the Account/Operation teams to coordinate and implement mailing schedules and production work for specific agency accounts
- Print and mail shop orders
- Coordination with printers and mail shops
- Proofing; quality and traffic control
- With Production Director, maintain production calendar, and utilize in-house project management tool
- Mail merge/in house mailings/comfortable with variable data
- Review/approve invoices
- File print/inserted package samples
- Participating in planning and production meetings with account team and Production Director
Sanky offers extensive benefits including health, dental, 401K, transit, free Citibike membership, a stocked office pantry, and a variety of other perks.
Please email resume and cover letter (with Production Assistant in the subject).
No phone calls.
Job Type: Full-time
Salary: $38,000.00 /year
We are a fast-paced, growing print company looking for a self-motivated individual.
This full-time position is in our direct mail department. It involves preparing printed direct mail such as postcards, folded self-mailers, booklets, letter, snap packs, etc for mailing. This is a hands on production job. Do not apply if you are looking for a desk job.
Job duties include but not limited to:
- Finishing and bindery operations for direct mail pieces including UV coating, cutting, folding, tabbing, inserting, addressing, etc.
- Sorting and preparing mail according to USPS standards
- Digital printing
- Use of several different pieces of equipment
- Keeping multiple jobs organized and meeting deadlines
Knowledge, Skill, and Ability:
- Understand/follow directions to meet deadlines
- Work well as a team or individually with minimal direction
- Detail-oriented with a professional attitude
- Learn and retain new skills quickly
- Comfortable working with mechanical and computer controlled production equipment
- Ability to use a ruler as well as work with measurements in fractions, decimals, and metric
- Ability to work on your feet for several hours a day