While a portion of these roles create some digital and/or social media content, other roles create more traditional types of content. Here are a few sample job advertisements for these types of roles…
Content Writer
Hello! We are the Institute for Integrative Nutrition (IIN) and we pioneered the Health Coaching profession! What started as a small classroom of passionate students in a live setting in 1992, is now world-renowned for its online Health Coach Training Program and other leading-edge programs on the most current and important topics in health and wellness. With over 100,000 students and graduates in over 150 countries worldwide, we are the undisputed leader in the field of Health Coaching education. Health coaches mentor and guide clients towards nutritional and lifestyle changes to help them reach their personal health goals. We are headquartered in New York City and offer students access to a rich diversity of leading instructors committed to improving global wellness through education and prevention. Our mission is to play a crucial role in improving health and happiness, and through that process, create a ripple effect that transforms the world!
Why work for us?
You are someone who wants to be part of a mission-driven company and you want to make the world a healthier and happier place! You want the culture of a start-up paired with the resources, stability and foundation of an established company with over 25 years at the top of its field. You want to work for a company that walks the walk, with great perks and an amazing team of awesome, collaborative, and passionate colleagues!
Position Summary:
The Content Writer will write a wide variety of compelling curriculum materials, consistent with the established program style and company vision. The Content Writer will specialize in creating content related to whole person health, lifestyle and wellness. This is a temporary, part-time position with the potential for extension of employment based on the company’s business needs.
As a Content Writer, you will:
- Create content for Integrative Nutrition’s online courses, including outlines, scripts, website copy, and handouts
- Develop learning materials to accompany course content, including assessments, assignments, discussion prompts, and copy for interactive learning tools
- Write navigational copy for online courses that supports students’ learning experiences
- Research new subject material and provide sources
Knowledge, Skills, and Abilities:
- Bachelor’s degree or higher
- Preferred: Health coaching experience
- Preferred: Nutrition degree
- Preferred: IIN graduate
- Preferred: Strong writing and/or education background
- Excellent writing and editing skills
- Excellent computer skills: Word, Excel, Outlook
- Highly organized, detail-oriented
- Positive attitude
- Can prioritize, think critically, and see the big picture
- Excellent time-management skills with ability to meet deadlines
- Works well both independently and with a team
- Can give and receive constructive feedback
- Takes initiative to suggest solutions to problems
- Flexible and able to adapt
Integrative Nutrition is proud to be an Equal Opportunity Employer, providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics or veteran status.
BLADE is hiring a Content Manager to own and execute our content strategy across all of our marketing channels including website/app, newsletter and social media. In this role you will be responsible for understanding the voice and tone of the brand and translating that consistently in a high quality way through all communication platforms while increasing the size and engagement of our audiences. You will maintain BLADE’s content calendar and work with multiple departments and brand partners to develop and manage day-to-day content that delivers on our experience and value, grows our user base and brand awareness through effective storytelling and drives revenue. You will use data to inform content decisions, measure results, and identify opportunities for audience and traffic growth.
CANDIDATE PROFILE
- 2+ years in a content development and/or social media role for a premium brand or publisher, preferably in the travel or lifestyle space
- Outstanding grammar and written language skills
- Experience developing and owning a “voice” for a brand or product
- Short-form content orientation, focused on 1-2 paragraph style writing
- Ability to set, manage and deliver on aggressive deadlines
- Experience working in a fast paced, high intensity, goals and metrics driven environments
- Because content, social platforms and our business operate 24 hours, this role may require work outside of normal business hours to hit deadlines. Flexible schedule is a must
- Interested and willing to participate in marketing activities outside of the direct scope
- Hard working with a “no task is too small” attitude. Startup experience is a plus
- Proficient in Microsoft Office Suite, Google’s G-Suite, Mailchimp and Mixpanel (or other similar email software) as well as other web publishing tools
- Photoshop, photo and video editing skills are a plus.
- Preferred Bachelor’s Degree in Journalism, Marketing or related field
ON BLADE
— BLADE reduces friction in people’s lives by providing high value and affordable Urban Air Mobility services in select cities (Los Angeles, Westchester, Miami, Nantucket, Hamptons, Mumbai, and San Francisco). No company flies more civilians in and out of city centers than BLADE
— Fortified by a proprietary lounge network in 7 states, a technology platform developed in-house for our fliers, operators and pilots, and a relentless focus on customer experience.
— Asset-light model with a dedicated accessible fleet of helicopters, seaplanes, and a custom commercial jet which services the highest revenue flight corridor in the US, New York to South Florida
— Scheduled, continuous, chartered, and crowdsourced flights for 22 key routes with numerous private lounges in Manhattan, Westchester, The Hamptons, Miami, Nantucket, Los Angeles, and San Francisco
— Raised Series B round of $38 million in 2018 (Airbus, Lerer Hippeau, Colony Northstar)
- Position is open to freelance/temp as well
The Senior Content Manager will manage curriculum and e-learning projects from initiation through delivery to student, ensuring that projects are completed on time and on budget. The ideal candidate will have leadership and influence across the organization, working with market facing, marketing, and academic leaders, monitoring the lifecycle of academic courseware, and ensuring career-focused, skills-based, quality curriculum and a positive learner experience.
This position will use data to inform courseware revisions and development, make strategic decisions about curricula and programs, collaborate with client- and student-facing leaders to drive innovation and learner outcomes, working cross-functionally with other teams and representing the courseware team in various projects, processes, and meetings, including those with clients and partners.
Essential Job Functions:
- Manage projects from start to finish including budget and timeline.
- Hire and manage contractors and freelancers, including authors, subject-matter experts, instructional designers, and others as needed to ensure development of high-quality courseware.
- Manage and maintain relationships with external vendors, publishers, and production partners.
- Manage courseware development process and work closely with instructors, authors, and subject-matter experts to ensure delivery of quality curricula.
- Collaborate with instructional design and platform management teams to ensure production is completed on schedule, within budget, and within department capacity.
- Own all projects and advise Director, Curriculum and Content Management, senior management, and cross-functional teams on strategy and implementation of solutions.
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- Work with instructional design team to ensure courseware, including content and assessments, is tied to program- and course-level objectives.
- Be familiar with various instructional design methodologies, including Bloom’s taxonomy, Universal Design for Learning, and Adult Learning Theory to work with Education and instructional design department on innovation of instructional models.
- Identify technology, features, and functions needed to be the best in market with programs.
- Drive innovation of courseware and delivery. Lead video, interactive, and simulation production projects, and work with instructional design and Education teams to determine the best way to provide practical, skills-based learning in a self-paced, online environment.
- Collaborate with market-facing teams to drive program and curricula strategy, including improving student outcomes and improving value proposition to increase marketability in direct to consumer and B2B channels.
- Interpret data to revise existing programs and courses as well as developing new programs and courses, and incorporate student and instructor feedback, as well as developments in applicable vertical markets.
- Research the performance of students enrolled in the program areas such as analyzing exam completion information, social media comments and questions, and completion rates to inform a revision.
- Work effectively with cross-functional teams to develop content positioning, value proposition, and competitive differentiation.
- Assist in maintaining and improving cross-department processes and relationships.
- Identify and document the requirements for courseware materials, suggesting improvements and enhancements if needed.
- Work with potential and existing clients and partners and represent Courseware in meetings when required. Articulate the Courseware processes, learning model, and program highlights.
- Create and provide regular reports on the assigned workflow.
Knowledge, Skills, Abilities:
Education: Bachelor’s Degree required. Graduate work in curriculum design or instructional technology preferred.
Experience: 5 to 7 years instructional design experience, preferably in post-secondary education. Previous project management experience required. Previous product development experience a plus. Experience with learning management systems strongly preferred. Experience in adult learning fields a plus.
Computer Skills: Proficiency with Microsoft Office. Knowledge of content authoring tools. Knowledge of learning management systems and educational technology preferred.
Certificates & Licenses: PMP or other project management certification a plus.
Other Requirements:
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- Familiarity with Adult Learning Theory and adult and nontraditional learners.
- Excellent writing and communication skills.
- Strong business fundamental knowledge.
- Forward-thinking.
- Ability to lead cross-functional product initiatives.
- Ability to learn and adapt quickly.
- Ability to work with a smile in a fast-paced, team-based environment.
- Must have a love for creating great products.
About Us:
At Penn Foster, we are dedicated to helping over 250,000 students each year achieve their goals through affordable, accessible, career-focused learning. Our mission has remained the same since 1890: to enhance the lives of our students and clients through the acquisition of skills and credentials that can help them work toward their career and life goals. Backed by Bain Capital Double Impact and together with our extensive partner network of leading employers, community-based organizations, and academic institutions, we close skills gaps and are building a workforce that’s prepared for the future job market. We aim to help businesses thrive by mobilizing their individual workers and energizing communities with opportunities for growth and progress. We are proud to play a role in the success of over 80% percent of our graduates that see improvement within their careers, as they inspire us to keep finding new ways to further our reach and broaden horizons. Join the Penn Foster movement and start working toward a better future today.
What We Offer:
We offer a competitive base salary, plus a robust benefits package that includes medical, dental, vision, flexible spending, generous paid time off, paid charity days, parking & commuter benefits, a 401K with a company match, plus free access to all of our online programs.
Job Summary
GLG Healthcare (HC) Content Managers serve as internal thought leaders around GLG’s capabilities in the Healthcare and Life Sciences sector. A Content Manager will drive innovative content and bespoke event programming for our clients, while leading the growth of our Council of key opinion leaders, physicians, researchers, and executives.Specific responsibilities include (but are not limited to):
- Build and maintain relationships with key opinion leaders, physicians, and executives in the Healthcare and Life Sciences space to develop cutting edge in-person and virtual event content.
- “Connect the dots” between trending Healthcare and Life Sciences industry topics, upcoming catalysts, and investor priorities to build events based on these issues and position and market these events both internally to business development/client service teams and directly to GLG clients
- Spearhead the execution of our client engagement plan across client investment strategies and seniorities through programming and curating events, including small roundtables, discussions at industry conferences, webinars, and teleconferences.
- Contribute to the design, development, positioning and marketing of our Healthcare and Life Sciences solutions/products.
- Host in-person and virtual events between key opinion leaders, physicians, and executives and GLG’s clients, serving as a moderator for these discussions.
- Partner with industry-focused clients on bespoke solutions and contribute to new product innovation to keep pace with changing client needs and industry trends.
- Work as part of collaborative interoffice teams to deliver results.
An ideal candidate will have the following:
- At least 2 years of relevant experience in the pharmaceutical, biotech, and medical device industries, including, but not limited to marketing, industry research, equity research, academic research, journalism
- Must project professionalism and competence in front of clients, as well as be a confident, persuasive, and able communicator comfortable with unfamiliar topics and challenging client situations.
- Must have a strong work ethic and desire to manage many highly complex tasks while maintaining attention to detail, and work in an autonomous and fast-paced, deadline-driven environment.
- Excellent written and oral communication skills are required.
- Must have strong relationship-building skills, as well as a desire to conduct in-person, email, and telephone outreach to clients and senior industry thought leaders and experts.
- A Bachelor’s degree in science is required, and an MS, PhD, or MD is preferred.
About GLG / Gerson Lehrman Group
GLG is the world’s knowledge marketplace. Our clients rely on GLG’s global team to connect with powerful insight across fields from our network of 700,000+ experts (and the hundreds of new experts we recruit every day).
We serve thousands of the world’s best businesses, from Fortune 500 corporations to leading technology companies to professional services firms and financial institutions. We connect our clients to the world’s largest and most varied source of first-hand expertise, including executives, scientists, academics, former public-sector leaders, and the foremost subject matter specialists.
GLG’s industry-leading compliance framework allows clients to learn in a structured, auditable, and transparent way, consistent with their own internal compliance obligations and the highest professional ethical standards. Our compliance standards are a major competitive differentiator and key component of the company’s culture.
To learn more, visit www.GLG.it.
- Write 1-2 editions/week with an eye toward breaking news
- Program keynotes, general sessions, breakouts at Cynopsis conferences
- Recruit speakers for events and build a network of relationships in the industry through reporting and attending industry events
- Write/Report web site content for cynopsis.com
- Write and deploy conference executive summaries for conferences and award winner/honoree Q&A’s, Special Reports as needed
- Report/Write Tech news section
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