Here are sample job advertisement for this type of role:
Associate Director of Client Strategy – Travel
- Closely align themselves with the Client Experience teams on 15+ strategic accounts to understand their email programs, goals and intelligent content efforts to date
- For 3-4 clients each quarter, collaborate with the client experience and solutions architect team to devise and sell in integrated strategies which map to client near-term revenue and performance goals – and support MI growth and churn prevention objectives
- Devise and manage test plans to measure the incremental impact of the strategies.
- Develop and own close relationships to senior clients (VP and above)
- Partner closely with sales and marketing on managing and hosting client summits – multi day on site strategic events where you will own critical content and the overall outcomes
- Collaborate closely with Business Development Partnerships team supporting integration strategies with third party platforms and services and PMO on implementation plans
- Act as a subject matter expert on all topics related to email marketing trends and best practices
- Author original research and vertical specific content on a monthly basis to support broader CX Account Team to then present at industry events, QBRs, internal education events ~30% travel
Basic Qualifications
- 7+ years digital industry experience at an ESP, Agency, Consultancy or Client Side
- Deep strategy experience within Travel
- Ability to influence enterprise tech investments based on near term business cases
- Extremely analytical and able to run analysis and identify quantifiable trends across large client campaign data sets
- Experience navigating large public companies from the outside, and the tenacity and resourcefulness to overcome challenges, roadblocks and distractions to stay focussed on successful delivery
- Proven ability to project manage and leverage strong organizational skills
Preferred Qualifications
- Excellent oral and written communication skills
- First hand experience of Movable Ink technology
- Design skills
- First hand experience of display and web ad tech
In a world turbo-charged by social media, the old world of traditional consumer research no longer enough. Where there’s slow and preemptive questionnaires and surveys, now there’s continuous big data, algorithms and machine learning. For some, it’s unknown territory. For Black Swan Data, it’s unprecedented possibilities.
Black Swan Data is revolutionizing consumer research through Social Prediction™. Using the most sophisticated data science and AI techniques, we unlock the full potential of social data to understand and predict consumer behavior more accurately and further ahead than anyone else. It’s how we turn game-changing insights into a competitive advantage for global giants like PepsiCo, McDonald’s, Unilever, Mondelez and Danone.
We’re fast movers. Since 2011, we’ve spread our wings across the UK, Hungary, USA and South Africa. Today our team of 260 Swans (and counting) includes data scientists, developers, insights consultants, analysts, designers, engineers and marketeers.
But first, we’re entrepreneurs and champions of change who thrive on moving fast and breaking new ground. And our work is getting us noticed. In 2015 we were awarded the Sunday Times #1 Fastest Growing Start-Up. In 2016 we were named the UK’s Fastest Growing Exporter. And in both 2017 and 2018 we ranked high in the Financial Times 1000 Europe’s Fastest Growing Companies.
Client Strategy Director Role Overview
This role will be a senior insights individual, focused on the customer relationship at a senior level (VP, C-Level), ensuring we are positioned as a strategic partner and responsible for quality of all deliverables, and revenue growth and targets for the entire team. In this role specifically, the focus will be on key commercial partners within the CPG space, then over time taking on new customers as they become established.
Objectives:
Strategy To Unlock Revenue:
- Lead the vision and strategy for the customer and how we align our product and roadmap to that strategy to unlock revenue opportunities in partnership with the Customer Success lead. In concert, look across geographies, functions, and categories of our customers for new ways to grow the clients business. This will focus on looking at opportunities for new subcategories, categories and markets that are on our product roadmap (or influence our roadmap) to help drive ARR. Secondarily, is selling our productized professional services delivered at a margin of 60%+, with minimal bespoke projects.
- Drive a more business analyst lens through our insight to ensure we are delivering against overall corporate objectives not just project objectives – driving the SO WHAT.
Customer Satisfaction and Retention:
- Build strong relationships with Senior Director, VP and C-Level clients, ensuring BSD is a strategic partner and that we are delivering on their needs leading to zero churn across existing licenses.
Work that Exceeds Expectation:
- Responsible for ensuring every output across our customers is a strong narrative, that exceed expectations. This will be measured on a quarterly basis through a QBR process.
- Establish best practices across the Insight teams, and how we share work examples, and share knowledge across teams. Specifically build strong relationships with other senior strategic leads to set the tone for the business and how we build a world class product led consultancy.
- Responsible for signing off on the quality of the data sets that are sold into your clients, providing an internal check point and feedback to the Data set team on any items that may be missing or unclear.
World Class Product and Services:
- Support product team in pushing the boundaries around our products and methodology. Support product team in solutions around how we combine data sources (e.g. sales and social) and deliver data output to answer client briefs that exceed expectations.
- Feed in customer feedback and market feedback based on being on the ‘front line’ to improve the product and features.
- Help define our future services from a consultancy perspective, that can provide business impact to our customers. These services should underpin the product and our data sets.
Leadership and Team Building:
- Inspire and motivate the teams across our consultancy business (CS, Production and Insight). Specifically help develop personal development plans for the Insight teams and helping support them with the right training and mentorship.
- Included will be the management of the Insight team within the current team/pod structure. This will also require close collaboration with the Customer Success and Production teams to help drive the business forward.
- Lead by example, and show a willingness to step in during conflict, jump into the weeds to help develop proposals and presentations when required, while driving the team forward.
- Key contribution to NA marketing activity – Conference speaking, event attendance, lead generation.
- This role will be part of the Black Swan Data Steering Committee which are responsible for ensuring we grow the business at the right way and rate, as well as managing that growth efficiently. This will be a voice in the decision-making process for what makes sense for our future business as well as being accountable for the total business success.
New Business Support:
- Aid in pre-sales and new business, where required. The primary role is mapping, growing and converting logos into license.
- Across NYC, to drive new business activity, across a select number of logos, in partnership with marketing – Kimberly Clark, Constellation, Ashland & Dairy Management.
What makes a ‘Swan’?
We want people fanatical about creating innovative solutions inspired by data. We know Black Swan’s DNA is different, it’s what helps us find new perspectives on our clients’ problems. Working in a fast paced, energized environment, our bar is set high, and an ability to build long lasting partnerships both internally and externally is vital.
We have making a difference at our core and that is embedded in our values:
- We believe in long-term partnerships through transparency and honesty
- We believe in leaving the world in a better place than we found it
- We believe anyone can achieve great things. We do not put people in boxes
- We listen more than we talk
- We think 10% crazy is just about right!
- Most importantly, and because you spend 60% of your waking time at work, we believe you should enjoy it.
What We Offer
Exciting Clients and Projects – Working with Black Swan we promise to provide an exciting and ever-changing industry within Data Science and Predictive Analysis innovative and challenging projects with some of the leading Brands using the industries latest
Talented Teams – We ensure we have the best talent in the market – We are hire the best of the best as a swan you are exposed to highly skilled and multi-disciplined teams over the world. We have 8 offices across 4 countries!
Career Development – Regardless of which area of the business you work in you can expect to collaborate on all aspects of Black Swan’s projects gaining the exposure you need to develop your expertise. No matter what stage you are in your career your development is our priority.
Working environment – We want you to enjoy coming to work, so we provide the following: Daily supply of the all the snacks you can eat, Fridays Wobbly Trolley – (check them out on our Instagram page!), Monthly Breakfast courtesy of Black Swan.
We want to positively change the future through technology and the power of prediction. How about you?
Working closely within Growth and Operations departments to: Grow revenue and profit within existing client base Enhance client relationships and secure contract renewals Provide strategic guidance to ensure that Premise Health is viewed as a trusted, premier, innovative partner Will be responsible for achieving defined client strategy growth objectives. What You’ll Do for Us Specifically: Manage the entire existing client business development function from strategy, to execution of the process, to closing. Coordinate and productively facilitates communication across remote sites and effectively navigates through multilayer client relationships (procurement, human resources, vendors, consultants, etc). Demonstrate the ability to effectively communicate the value proposition of multiple lines of service and clients.
In partnership with Operations, identifies processes to improve overall performance of health centers and defines innovative measurements of performance standards to integrate corporate strategies. Demonstrate strong business acumen and knowledge of staffing, capacity, ROI, budget, margins, service and product offerings, to implement and drive strategic and relevant operational outcomes. Strategically identify and solve complex problems effectively with an emphasis on developing proactive approaches utilizing internal (corporate and regional) support. Identify and request participation from corporate departments in strategic meetings as client needs dictate.
Collaborate with operational teams around client/site meetings, committees, and task forces to support strategic initiatives and goals. Client Strategy lead on implementations as needed. Establish regular communication across operations team to ensure effective cascade of information. Participate in new business development process as needed.
May be asked to complete ad hoc projects Develop and manage regional relationships with benefits consultants, business coalitions and other related client “influencers” Oversee the indirect management of up to 50 clients with multiple lines of service. What We’ll Do for You: At Premise Health, you’re not an employee – you’re a team member. We have health centers, pharmacies, fitness centers and offices scattered across the country, but we’re all working together to deliver exemplary and delightful service to our clients, their employees and family members. We’re proud of the culture we’ve built, and we aim to assist our team members in living their best life – in and out of the workplace.
That’s why you’ll find us taking a yoga class together or starting a book club. We know that we can only help people get, stay, and be well if we do the same for ourselves. We’re also not afraid to share what we’re up to – check out some of our smiling faces. As an employer, we want to compensate you for the work you do with more than a paycheck (although you’ll get one of those too).
Premise Health offers competitive benefits packages including medical, dental, vision, life insurance, 401(k), paid holidays and vacation time, and a company-sponsored wellness program. We are an equal opportunity employer of nice people and value inclusion at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.